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No
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PY No |
Program Requirements
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1
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ÜPY1
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To raise creative individuals who are able to think critically and solve problems, constantly upgrade themselves in personal and professional fields, are environmentally conscious, respect diversity, and who use their knowledge and skills for the benefit of humanity and the country
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2
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ÜPY2
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To carry out qualified interdisciplinary research that contributes to science and art at a universal level, respecting ethical values, on the path to becoming an innovative university
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3
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ÜPY3
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Being the first university of the Republic, with the awareness of social responsibility, it provides services that are sensitive to the problems of the country, considerate the public interest, and contribute to the development and development of the country and the city in which it lives, as an employee of the kitchen of ideas.
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4
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BPY1
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With an interdisciplinary approach, utilizing contemporary educational technologies to enhance access to information, offering high-quality and innovative educational programs, reaching all segments of society, and conducting applied research and projects that will increase our country's competitive power.
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5
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BPY2
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Playing a pioneering role with innovative educational solutions and technologies, establishing a sustainable education model, and contributing to the transformation of society into an information society.
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6
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PY1
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Have knowledge about business management in digital environments, management functions and strategies, and know the management strategies and applications that can be used in businesses.
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7
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PY2
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Have knowledge of information systems, technologies and applications and manage their integration and organization in businesses.
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8
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PY3
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Have knowledge of data management, analysis and interpretation and effectively use the applications in the data management process.
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9
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PY4
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Organizes, manages and plans processes related to customer relations and ensures the integration of electronic applications into business processes.
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10
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PY5
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Has a comprehensive knowledge of the marketing field, including digital marketing communication, strategies, content development in e-marketing, mobile marketing, service marketing and social media marketing, and can integrate this knowledge into business processes.
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11
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PY6
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Producing knowledge in different areas by combining the e-commerce process with digital entertainment, gaming and e-sports components.
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12
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PY7
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Evaluates processes such as promotion, productivity, and brand management in a business or organization from a scientific perspective, and plans and implements development and execution activities.
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13
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PY8
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Has the skills to analyze and manage the consequences of events in risk and crisis management.
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14
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PY9
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Have knowledge of information systems, technologies and applications and manage their integration and organization in businesses.
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15
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PY10
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In addition to field expertise, he/she has research skills and can conduct research in the context of research methods and principles.
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16
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PY11
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Has knowledge of algorithms required for basic programming skills and knows the basic algorithm types.
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17
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PY12
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Have knowledge of accounting transactions and cost management at the level of managing a business.
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18
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PY13
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Has knowledge of information security and network management. Can implement applications in the context of information security management systems, information technology law and data protection policies.
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19
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PY14
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Can write texts for activities in the digital environment brought about by e-commerce, develop and publish these texts in the context of product, business and activity.
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20
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PY15
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While carrying out its activities in the electronic commerce process, it carries out its activities in accordance with legal and ethical rules.
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